Know about CPC, CPM, CPA

What is the CPC system?

Cpc system (Cost per click), is a system enables publishers to make money from the ads on their websites by audience's clicks on these ads, Many companies (google adsense, infolinks, media.net, clicksor,….etc)  play the role of mediator between the advertisers and the publishers to publish the advertisers ads, in return these companies take a commission from the advertisers and the publishers take money by audience's clicks on the ads.

What is CTR?

Its means click through rate, with that we can calculate the rate of the clicks you had on your site, for example if you have 100 traffic per day and only 1 clicks on your ads that is mean you have 1% CTR, someone else have 10,000 traffic per day  and have 400 clicks on this day then he has 4% CTR.

What is CPM ?

Its mean cost per thousand, it's also known as ( cost per Impression), when advertisers want to make their ads visible to as many as the website can provide, so the advertisers will pay to the publisher money for showing their ads every one thousand times.  

What is CPA ?

It means cost per action, when advertisers want to make the visitor of this site do something they seek like:

1. CPR (cost per register) you get paid when your audience register to a provider site.
2. CPS means (cost per sale) you make money when your site's visitors buy from the advertisers' products.